Recognition Express

A leading B2B franchise which specialises in corporate branded merchandise




Franchise Opportunity


Just £35,000 + VAT







Multiple income streams in a £3bn sector

Recognition Express is a leading B2B franchise offering excellent prospects.

Branded assets are mission-critical for organisations of all shapes and sizes. Achieving the ‘recognition factor’ is fundamental to growth and success.

A Recognition Express franchise offers an effective way to break into this dynamic and lucrative business-to-business marketplace.

A proven franchise model

Established in 1979, Recognition Express is an excellent opportunity for ambitious people eager to set up and build their own business. No previous experience is necessary as bespoke training and support is provided.

A former BFA Franchise of the Year, our ongoing success is rooted in personal service, value for money and strong relationships with franchisees, suppliers and customers.


Our franchisees’ customers range from large multinational corporations to smaller local businesses as well as charities and schools. All these organisations need goods such as name badges, promotional items and marketing materials to build brand equity, awareness and recognition.

Multiple income streams, good margins

The six core Recognition Express income streams are:

  • Promotional items

  • Personalised clothing

  • Badges

  • Trophies & awards

  • Banners & displays

  • Signage

As a large, well-established network, we have considerable purchasing power. This enables franchisees to offer competitively priced products whilst making a significant profit.

How much does it cost? And what do I get?

Total cost of entry is £35,000+VAT. This includes a licence to trade and a robust launch package that covers training and start-up support.

Our comprehensive training ensures new franchisees can hit the ground running, even if they haven’t held a business management position before. We cover areas such as marketing, sales, finance, business planning, production, products and pricing.

Getting you off to a strong start

In addition to training, we provide an extensive start-up package including:

  • Essential equipment (printers, plotter, heat press etc.)

  • A marketing launch programme followed by centralised marketing support

  • Marketing collateral and product catalogues

  • A dedicated website for your franchise

  • Appointment generating and contact management systems

  • Sage accounting software.

Wider benefits: on-trend and flexible

We keep up-to-date with industry trends and issues such as personalisation and sustainability.

Our product portfolio includes a wide choice of eco-friendly items. And many products are held in stock at a central UK warehouse for immediate dispatch, so orders can be personalised on-demand.

Franchise owners can choose a level of involvement that works for them. Some work from home, preferring to outsource production, while others thrive on the manufacturing aspect of the business and operate from small industrial units.

At a glance summary

  • Dynamic, £3bn marketplace

  • Six lucrative income streams

  • Home-working potential

  • Excellent support and training

  • Robust marketing framework

A perfect match?

We’re looking for customer-driven franchisees who are good communicators and motivated by achievement.

If you have the energy and enthusiasm to follow a proven business system to meet and exceed customer demands, this could be an ideal opportunity.

There is capacity in the UK for 80-90 Recognition Express operations. So, while resale opportunities are available, we are also looking for new franchisees.

What do franchisees say?

“The support has been first class with excellent material and an ever-improving range of centralised marketing programmes.”

– Sally Findlay, Recognition Express, Mid Surrey

“With a Recognition Express franchise, you have the freedom to take the business in whatever direction you see fit. The corporate recognition marketplace offers a lot of scope, and franchisees are 100 per cent in charge of making their own destiny. You have complete autonomy, but you are buoyed-up by the franchisor’s support and guidance.”

– Graham Marshall, Recognition Express Essex

Find out more

Recognition Express is a previous winner of the BFA/HSBC Franchisor of the Year award and has franchisees nationwide – many of whom have been active for more than 25 years. We’re part of The Bardon Group, which runs three additional well-established, high-quality brands: Kall Kwik, ComputerXplorers and Techclean


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