Our franchisees identify the best businesses in their local area and then using a suite of marketing tools unique to thebestof, work with the business owner to showcase and promote them. Founded by our CEO, serial entrepreneur Nigel Botterill (pictured) thebestof quickly became the fastest growing franchise in the UK and with a 7 year track record and more than 250 UK franchisees it is certainly one the most successful.
In fact, we are so confident we are offering a £3000 per month profit guarantee. Every new franchisee joining thebestof is guaranteed two things. The first guarantee is that they will recover every penny they invest on the franchise – in profit- within 18 months. Secondly, they’ll be running a business that’s generating at least £3000 of monthly profit by the end of their first year.
This cast iron guarantee just helps to underline the confidence that Nigel has in his team and thebestof business to really deliver for franchisees. Full details of the guarantee, including conditions, are available on request.
“Its a great business, working locally with local businesses; relatively low overheads; fantastic branding and an ever evolving concept with great support provided by Head Office”
Sarah Ackigoz (pictured), franchisee for Heanor and Ripley, since 2011.
Probably the best franchise opportunity in the UK today…
“Some franchisors don’t deliver – thebestof excel and are so passionate”
(Martin Firman, franchisee for thebestof Forest of Dean, since 2011)
Thebestof was was launched in 2005 by serial entrepreneur, CEO of N5Ltd and author of the best selling business book ‘Botty’s Rules’ Nigel Botterill. Nigel began his entrepreneurial career as a consultant before launching My Mag a ‘business in a box’ inspired by his wife Sue. Within 3 years they had helped set up over 1,000 local community magazines across six countries. It was immediately apparent that whilst the magazines were great, the world was beginning to move online.
Nigel and his team were the first to react; they began developing thebestof. The impact of thebestof was immediate and dramatic. thebestof was the first national independent web, directory competing with the likes of Yell and Thompson and people loved the concept and simplicity of the model.
An ever evolving organisation, in the summer of 2007 the N5 team and some the organisations top performing franchisees developed a completely new proposition for thebestof, that quite simply blew all competition ‘out of the water’.
Thebestof franchisees are now able to offer their business members a complete marketing solution including,online, direct, outdoor media and network marketing solutions. In fact there is suite of marketing tools unique to thebestof that form the offer the franchisees take to their business members. thebestof continues to go from strength to strength with Nigel and his team amassing a cupboard full of awards along the way.
Nigel and his wife Sue collect one thebestof’s many national awards.
Who makes a super successful superstar franchisee?
“What matters most is that each franchisee is a proper people person.” (CEO Nigel Botterill)
Because Nigel offers a £3000 per month profit guarantee, he is extremely choosy about who he accepts as a franchisee – its a people business after all. After seven strong years, thebestof team know well the characteristics required to become a successful franchisee. thebestof’s application process may be rigorous but new franchisees don’t necessarily need sales experience or technical skills. “What matters most that each new franchisee is a proper person,” says Nigel. If your bright and switched on, unintimidated by hard work to get started and you’re passionate about making a positive difference to your community, then thebestof could be the perfect franchise opportunity for you. As a thebestof franchisee you’ll become a ‘word of mouth specialist’ in your local area – a key influencer in your local business community.
What can you expect to earn?
£150,000 per annum by year two is “really achievable” (Simon Jones, franchisee for thebestof Colchester since 2012)
The great thing is that with this business,what you earn is really up to you. Your earnings will depend on a number of things, like your work ethic, the time you devote to the business, (and how effectively you spend that time), the way in which you deploy the techniques you are taught and, of course, your existing skills, experience and contacts. Your core income will be from the monthly membership payments made to you by local businesses. Because of the multi-faceted approach of the bestof there are also additional revenue opportunities available to franchisees. After 2-3 years, when you’ve got 200 featured businesses your regular monthly income should be heading north of £11,000 each month. Remember: residual income is a beautiful thing.
Why does thebestof work so well for businesses?
“75% of my work comes from thebestofbromsgrove, I have never before been so busy” (Adam Jackson,Professional Painting & Decorating, Bromsgrove)
UK people overwhelmingly prefer ‘local’ providers of goods and services
Most people will always choose a local business – especially a recommended one
Businesses know that they need to market themselves. What they are looking for is good value, effective marketing that works and which generates enquiries and new customers for them.
So thebestof provides business owners with exactly what they want – great value, multi-faceted local marketing that works….
…and provides local people with what they want as well – the best local businesses all recommended by local people
Why is thebestof is probably the best franchise opportunity in the UK today?
Taking on a thebestof franchise was the best business decision I’ve ever made. With a very low cost base, my business creates a significant profit and continues to grow.”
(Nick Taimitarha, franchisee for thebestof Richmond, since 2006)
Little or NO financial risk involved. (£3000 per month profit guarantee)
What does thebestof provide for the initial investment and monthly Licence Fee:
“HQ give us excellent support and fantastic innovative ideas to make more money.”
(Christopher & Lynne Gumbleton, franchisee for thebestof Isle of Man,since 2006)
Your franchise entitles you to trade under thebestof name and to make use of the entire package and proposition to build yourself a successful business that you will manage and run. You get access to all aspects of the business, including all the marketing material, the website, newsletters, prospecting system, thebesof CRM and pretty much unlimited training and ongoing support – all included.
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